Dii Pooler is the creator, author & illustrator of PPC for Kids, a children’s learning series that introduces pay-per-click (PPC) digital advertising, business logic, and financial literacy through playful storytelling. 

With over 10 years of experience in paid media strategy with a specialization in Google Ads. Dii Pooler created PPC for kids after realizing that children grow up using technology every day, but rarely learn how digital businesses and only advertising actually work. 

Inspired by her son, Dii Pooler began building a kid-friendly learning world centered around Nik, a curious child who learns how ads, clicks, coins, and customers connect. 

PPC for Kids is being developed as a larger educational ecosystem, with picture books, blogs, cartoon, and app designed to make marketing concepts simple, visual, and fun.